Susan Feldman

ABOUT SUSAN FELDMAN

Entrepreneur, businesswoman, and online social media personality who founded a home furnishing company that was valued at 912 million in the year 2014. She's a lifestyle and pro-aging content creator with her brand Into the Groove.

She founded One Kings Lane, a luxury home goods and furnishing company in 2009. It was later purchased by Bed Bath & Beyond 2016.

Publishing a newsletter and website that encourages women to embrace their age and style, she makes content on her Instagram and TikTok that is about aging "gratefully." Her most popular video was a funny one about tweezing chin hairs in the car with 1.4 million views.

She is married to her husband, Bob Feldman who worked for Dreamworks Animation. They have a blended family of grown children, including her daughters from a previous marriage Kim Matza and Jackie Matza and her husband's son, Steve.

She was featured and interviewed by Maria Shriver on her website. They talked about the art of reinvention.